Exairon Engage · AI-Powered Marketing Automation

Turn Marketing Campaigns into Two-Way Customer Conversations

Create personalised, proactive marketing communications across WhatsApp, voice, web and social media. Automate every campaign response with AI agents and seamlessly hand over conversations to marketing, sales or customer service teams whenever human expertise is needed.

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Proactive campaigns · Multichannel communication · AI response automation · Personalised journeys

Campaign

Spring Sale · VIP customers

Live

Audience

12,480

Channels

Hi Elif, your VIP early access to the Spring Sale starts today. Shall I send your personal picks?

Customer replies

Elif Kaya

I’d like to see the offer.

Offer sent

Mert Demir

Can I book an appointment?

Appointment booked

Ayşe Yılmaz

Not interested, thanks.

Preference updated

Can Öztürk

Can someone call me?

Handed to Sales

AI handled 3 replies · 1 handed to a human

One campaign, thousands of two-way conversations.

Beyond One-Way Campaigns

Go Beyond Sending Messages. Manage Every Customer Response.

Traditional marketing tools stop when the message is sent. Exairon Engage understands each customer response, triggers the right automation, replies personally and transfers the conversation to the right human team whenever necessary.

Traditional campaign management

Exairon Engage

One-way messaging

Two-way customer conversations

Generic customer lists

Dynamic, intelligent segments

The same content for everyone

Personalised messages and offers

Manual response tracking

Automated response management with AI

Separate channel and campaign tools

Unified multichannel orchestration

Delivery and open metrics only

Conversation, intent and outcome analysis

Multichannel Marketing Orchestration

Reach the Right Customer, on the Right Channel, at the Right Time

Orchestrate marketing communications based on each customer’s preferred channel, behaviour and interaction history. Connect WhatsApp, voice, web and social media through shared customer data and centralised campaign management.

Elif Kaya

AAutonomousWhatsApp Business

Spring Sale · 25% off

Hi Elif, your VIP early access starts today. Your saved linen set is now 25% off.

View offerTalk to us

View offer

Machina AI

Here are your picks in M and L. Shall I reserve one for you?

Intelligent Audience Management

Connect Every Campaign with the Right Customer Audience

Build dynamic audiences from CRM and customer data. Segment customers by profile, behaviour, interests, transaction history and campaign engagement to create more relevant and personal marketing communications.

Segment builder

VIP · linen interest · active

Lifecycle stageisActive customer

AND

Product interestincludesLinen collection

AND

Last engagementwithin30 days

AND

WhatsApp consentisgiven

Matching customers

12,480

Updated from CRM in real time

Segmentation criteria

Demographics and customer profile

Product and service interest

Purchase and transaction history

Last engagement date

Campaign open, click and response behaviour

Customer lifecycle stage

Loyalty and customer value

Preferred communication channel

Location and language

Consent and communication preferences

Personal Communication for Every Customer

Create One Campaign and Deliver a Personal Experience to Every Customer

Automatically bring customer, product, offer, appointment and transaction data into campaign content. Personalise every message based on customer history, interests and communication channel.

Content capabilities

Personal and dynamic variables

Images and video

Product cards and catalogues

Documents and locations

Calls to action

Quick-reply options

Personalised offers and links

Channel-specific content

Multilingual campaign content

AI-powered copy and reply suggestions

Template

Spring Sale · WhatsApp

Hi {first_name}, your {product} is now {discount} off until Sunday.

Personalised for Elif

Hi Elif, your linen set is now 25% off until Sunday.

View offerBook a visit

AI Automation after Campaign Launch

Understand Every Customer Response and Trigger the Right Action Instantly

Machina AI Agents understand and classify campaign responses in real time, then automatically launch the right marketing, sales or service journey based on customer intent.

Customer response

AI action

“I’d like to see the offer.”

Shares the relevant offer or product information.

“Can I book an appointment?”

Checks availability and schedules the appointment.

“Is this product in stock?”

Checks inventory and replies.

“When does the campaign end?”

Explains the campaign terms.

“Can someone call me?”

Creates a callback request or routes the conversation.

“I’m not interested.”

Updates campaign and communication preferences.

“I’m looking for something else.”

Recommends an alternative product or content.

“I want to speak to someone.”

Transfers the complete context to the right human team.

Hybrid Marketing Operations

Let AI Manage Routine Responses while Your Teams Focus on High-Value Conversations

AI agents manage campaign responses, resolve frequent questions and complete routine actions. Sales opportunities, exceptions and conversations requiring human judgement are transferred to the right team with complete context.

AI agents

Classify responses

Answer frequent questions

Share product and campaign information

Create appointments and requests

Update communication preferences

Send follow-up messages

Complete context passes with every handover

Human teams

Manage campaign strategy

Handle tailored offers and negotiations

Engage high-value customers

Manage complex customer needs

Resolve exceptions and escalations

Continue sales and relationship management

Marketing Automation

Build Journeys That Respond to Customer Behaviour in Real Time

Build multichannel marketing journeys that progress automatically when customers open a campaign, click a link, reply, visit your website or complete a specific action.

Trigger

Opened the campaign

Automated marketing action

Send relevant product or content.

Trigger

Clicked a link

Automated marketing action

Trigger a personalised follow-up.

Trigger

Replied positively

Automated marketing action

Start an AI conversation or human handover.

Trigger

Did not respond

Automated marketing action

Launch a controlled follow-up or use another channel.

Trigger

Visited the website

Automated marketing action

Display a behaviour-based web message.

Trigger

Booked an appointment

Automated marketing action

Trigger confirmation and reminders.

Trigger

Completed a purchase

Automated marketing action

Start post-sales and cross-sell journeys.

Trigger

Changed communication preferences

Automated marketing action

Automatically update future campaigns.

Engage for Every Marketing Team

From Campaign Management to Customer Conversations, Run Marketing on a Shared Platform

Exairon Engage gives marketing professionals campaign creation and automation tools, managers complete performance visibility, and business owners a continuous and measurable way to engage their customer base.

Marketing professionals

Build and manage segments, content, campaigns and customer journeys in one workspace.

Marketing managers

Monitor campaign performance, team activity, AI contribution and conversion outcomes through shared dashboards.

Business owners

Maintain continuous, measurable customer communication without relying on multiple tools and manual operations.

Sales teams

Receive relevant campaign conversations with complete customer and campaign context.

Customer service

Manage information, transaction and support needs generated by campaigns in the same conversation.

Measurable Marketing Performance

Measure More than Delivery. Understand the Entire Customer Engagement.

Go beyond sent, delivered and read metrics. Understand what customers respond to, the intent behind each response, which conversations AI manages and which campaigns generate meaningful outcomes.

Campaign performance

Spring Sale · VIP customers

Example dashboard

Target audience size

12,480

Sent and delivered messages

12,480 / 12,391

99% delivered

Open and read rate

92%

+9 ptsvs previous campaign

Response and engagement rate

38%

+11 ptsvs previous campaign

Customer intent distribution

Interested 48%Questions 22%Appointment 18%Not interested 8%Other 4%

Conversations managed by AI

82%

Conversations transferred to human teams

18%

Appointment, application and transaction outcomes

428

Appointments

196

Applications

1,572

Purchases

Campaign conversion

+4.1 ptsvs previous campaign

12.6%

Channel performance

WhatsApp46%

Voice31%

Social27%

Web19%

response rate

Marketing Transformation with Engage

More Personal Communication. Smarter Automation. More Effective Marketing.

Replace disconnected campaign tools, one-way communication and manual response handling with a shared marketing platform that brings channels, customer data, AI and human teams together.

Multichannel campaign management

Manage WhatsApp, voice, web and social media communications from a shared platform.

Personalised customer communication

Deliver content tailored to each customer’s profile, behaviour and history.

Automated response management with AI

Understand campaign responses in real time and automatically trigger the right action.

More efficient marketing operations

Automate manual segmentation, follow-up and response processes.

Seamless team collaboration

Bring marketing, sales and customer service teams together around shared customer context.

End-to-end campaign visibility

Track performance from campaign delivery to customer response and business outcome.

Transform Your Customer Experience with AI to Grow Your Business

Start transforming your customer experience with Exairon and unlock countless opportunities to scale your business

Request A Demo

Transform Your Customer Experience with AI to Grow Your Business

Start transforming your customer experience with Exairon and unlock countless opportunities to scale your business

Request A Demo

Transform Your Customer Experience with AI to Grow Your Business

Start transforming your customer experience with Exairon and unlock countless opportunities to scale your business

Request A Demo

Exairon Engage · AI-Powered Marketing Automation

Exairon Engage · AI-Powered Marketing Automation

Turn Marketing Campaigns into Two-Way Customer Conversations

Turn Marketing Campaigns into Two-Way Customer Conversations

Beyond One-Way Campaigns

Beyond One-Way Campaigns

Go Beyond Sending Messages. Manage Every Customer Response.

Go Beyond Sending Messages. Manage Every Customer Response.

Multichannel Marketing Orchestration

Multichannel Marketing Orchestration

Reach the Right Customer, on the Right Channel, at the Right Time

Reach the Right Customer, on the Right Channel, at the Right Time

Intelligent Audience Management

Intelligent Audience Management

Connect Every Campaign with the Right Customer Audience

Connect Every Campaign with the Right Customer Audience

Personal Communication for Every Customer

Personal Communication for Every Customer

Create One Campaign and Deliver a Personal Experience to Every Customer

Create One Campaign and Deliver a Personal Experience to Every Customer

AI Automation after Campaign Launch

AI Automation after Campaign Launch

Understand Every Customer Response and Trigger the Right Action Instantly

Understand Every Customer Response and Trigger the Right Action Instantly

Hybrid Marketing Operations

Hybrid Marketing Operations

Let AI Manage Routine Responses while Your Teams Focus on High-Value Conversations

Let AI Manage Routine Responses while Your Teams Focus on High-Value Conversations

Marketing Automation

Marketing Automation

Build Journeys That Respond to Customer Behaviour in Real Time

Build Journeys That Respond to Customer Behaviour in Real Time

Engage for Every Marketing Team

Engage for Every Marketing Team

From Campaign Management to Customer Conversations, Run Marketing on a Shared Platform

From Campaign Management to Customer Conversations, Run Marketing on a Shared Platform

Measurable Marketing Performance

Measurable Marketing Performance

Measure More than Delivery. Understand the Entire Customer Engagement.

Measure More than Delivery. Understand the Entire Customer Engagement.

Marketing Transformation with Engage

Marketing Transformation with Engage

More Personal Communication. Smarter Automation. More Effective Marketing.

More Personal Communication. Smarter Automation. More Effective Marketing.

Transform Your Customer Experience with AI to Grow Your Business

Transform Your Customer Experience with AI to Grow Your Business

Transform Your Customer Experience with AI to Grow Your Business

LLM Resources

LLM Resources

LLM Resources