Customer communication has become more important today than ever before especially Whatsapp Bulk Messages. When we talk about communication here, we are not talking about unilateral information-giving processes, but the activities of maintaining an up-to-date and continuous interaction with the most important stakeholders of your business. As many of you know, the most important and popular tool for maintaining this interaction is WhatsApp.
WhatsApp, which we know as the most widely used and fastest instant messaging, has made developments that you can carry out your communication processes in a healthier way with its latest updates. So what can you do with WhatsApp Business? You can take advantage of the Exairon autonomous customer experience platform to take advantage of the latest possibilities of WhatsApp.
Here a new question arises: What are the advantages of working with Exairon when using WhatsApp Business the answer is in our article.
What Can You Do with WhatsApp Business Platform?
WhatsApp Business is the easiest and most effective way to communicate directly with your customers. With WhatsApp Business, you can respond to your customers’ messages directly and quickly. If you want, you can take advantage of Proactive Whatsapp Bulk Messages interaction by determining an up-to-date communication strategy.
Using WhatsApp Business:
- Send push notifications to your customers about important developments.
- Offer personalized offers to your customers.
- Handle appointment reminders and cancellations directly without any hassle.
- Keep your customers in touch with personalized campaigns based on their previous preferences.
The answer to why you should do all this with WhatsApp Business is quite simple: more effective communication. You can send emails to your customers about campaigns, new developments, important changes or appointment reminders and cancellations. It is a very important problem that these e-mails are seen by your customers or that you get enough returns. Many users do not communicate via e-mail other than direct mail. On the other hand, they do not answer phone calls from businesses. WhatsApp, on the other hand, is shaping the future of customer communication as a platform where almost all users are always online, care about incoming notifications and respond quickly.
Unlike other communication channels, WhatsApp is a channel where users are always in control, allowing you to maintain a real, two-way interaction with your customers. It makes it possible not only for you to reach your customers, but also for your customers to reach you in case of need, and for you to stay up-to-date with customer requests and requirements.
What Do You Need to Work with WhatsApp Business?
We have seen that WhatsApp Business is an extremely advantageous communication channel. So what do you need to work on this platform? If you want to benefit from all the advantages of the platform and aim to maintain customer communication with WhatsApp, you can work with Exairon Autonomous Customer Experience Platform! Exairon enables you to effectively benefit from the advantages offered by the WhatsApp Business Platform and also offers you the chance to get brand new opportunities!
Exairon offers you a brand new approach to customer communication. The platform allows you to create hybrid teams consisting of your employees and smart assistants. In this way, you can stay in touch with your customers 24/7 and receive up-to-date notifications when you need to intervene. Smart assistants communicate with your customers accurately with your personalized messages. They can work continuously and continuously perfect themselves by learning from your customers’ responses.
Advantages of WhatsApp Business & Whatsapp Bulk Messages
Interactive Communication with Exairon
With the teams you will create through Exairon, you will not only “transmit” to your customers. You can communicate with them mutually and develop your business by determining new strategies according to customer needs. Unlike personal Whatsapp messages, with the possibilities offered by Exairon Whatsapp Business APIs, you can send messages to your customers asking them to take action by offering them options with tools such as menus and buttons.
In this way, it is possible for your customers to trigger the actions they prefer in the messages you send without the need for actions such as inviting them to another web page, calling with a phone number or inviting them to your branches. Doing this, you can operate your processes much faster and more interactively and provide much better service to your customers without taking up their time
The Importance of Personalized Messages in Customer Communication
With Exairon, you can send automated messages to your customers while communicating with them on WhatsApp Business. In addition to these mass and automated messages, you can send personalized messages to your customers and offer them special campaigns and offers based on data based on their previous habits and communication.
By using information such as your customers’ previous purchases, feedback, interests, or preferences in your communications, you can make them feel that you care about them and serve them by getting to know them. Irrefutable offers for your customers, right? You can also send personalized messages in many different formats. Audio or visual if you want.
Use Your Data Correctly with Exairon
The Exairon platform offers you significant innovations in monitoring and analyzing your customers’ data. It enables you to access data that can reshape your business processes such as which messages your customers open and when, the speed at which they return to your messages, and their previous habits. In this way, you can address each of your customers individually with customized messages.
Identify Your Target Audience
Not every campaign or every notification may be important to all your customers. You don’t want to tire your customers and drive them away from your brand with messages that won’t interest them. With Exairon, you can easily determine the target audience of your messages. In this way, you can achieve much more effective results with targeted communication campaigns, and you can also realize your new fictions much faster by using these target audiences in your next marketing and communication campaigns.
Why Use WhatsApp Business?
Although the benefits of WhatsApp Business are endless, let’s take a look at some important statistics about WhatsApp. This will give you a clearer understanding of why you should use WhatsApp Business.
- WhatsApp is the most popular instant messaging application in the world. Available in 180 countries, WhatsApp has more users than Instagram, the most popular social media platform with over 2 billion users, although the number of users is increasing day by day.
- Safe and reliable. WhatsApp is a very secure platform. Not only is the platform technically secure, but users find it very reliable.
- WhatsApp allows many different message formats. The variety of messages is also important for the notifications your business sends.
- WhatsApp is both a communication channel and a marketing channel. In this way, it is possible to carry out multiple strategies on a single platform.
WhatsApp Business creates significant opportunities for you to develop your business with brand-new features that change and improve customer communication today. When the advantages offered by Exairon are combined with the possibilities of this new platform, you can realize extremely important processes for your business!